No-code platforms are gaining momentum - offering faster and cheaper ways for non-technical users to build applications and websites.
A website in 2025 might require four or five coding languages - Node.JS, Python or PHP, Javascript, HTML and CSS to work and deliver a modern user experience. And that’s just for the build. Then you have to factor in databases, data security, SSL certificates, API integrations, DNS records and hosting configurations at least.
No-code platforms strip these requirements back completely, offering the DIY or tech minded user the opportunity to skip the hard yards and get building. Keep in mind though that even the simplest no-code platforms come with a learning curve and a level of investment to understand the basics of the platform. This might be an hour or two, or it could be weeks - depending on what you are building, what it does and who it is for.
The question at this stage is - are you building an application or a website? And if you are not sure, think about it like this:
No-code applications are seeing a huge surge in growth as businesses evolve past basic HTML and WordPress websites, shifting towards custom and complex systems to collect data and automate internal processes.
The most popular tools in 2025 for no-code applications are Bubble and Webflow. Bubble is the more technical and complete option, handling very powerful and complex workflows, whereas Webflow is focused more on aesthetics, acting more like an advanced version of Squarespace.
Tools like Bubble are almost limitless in the right hands and with the right system architecture. In the rare case of running up against what the platform is capable of, complexity can be taken off-platform into the cloud, pushing data back to your application over an API for a hybrid no-code front end and powerful coded back end.
Discuss building your next project with the development team at Wallace Corporation.
Suited for early-stage startups wanting to quickly and cost-effectively create a proof of concept. Also an option for any business that wants system and data autonomy using custom-designed systems and processes. These platforms integrate well with any other tool with an active API connection and are great for building out a complete business ecosystem. For tech-focused startups, be aware of platform risk.
No-code web platforms have matured as of 2025, and now offer a good option for those focused on low cost and minimal effort from a DIY perspective. The two leaders in this space are Squarespace and Wix, which provide easy drag-and-drop website builder functionality, competing against WordPress and traditional HTML-based web development.
Marketing themselves as platforms on which websites can be built in minutes. The downside of the user-friendliness is homogenisation of the web, with a lot of cookie-cutter website designs and minimal customisation.
Like WordPress, the backend powering these no-code web platforms is quite resource-heavy, meaning that these sites will always offer slower performance than a pure HTML site.
These platforms can also be expanded to add e-commerce functionality, with Squarespace in particular doing a decent job of this. However, if e-commerce is the primary purpose of the site, Shopify is going to be the best option.
Wallace Corporation can get your no-code website online lightning fast - talk to us today.
Squarespace and Wix are ideal for small businesses that want to produce aesthetically pleasing websites at low cost, with minimal features and sophistication. Think of them as a business card in website form. Suited for people who want some level of DIY control to save costs and do not care about platform risks and ownership.
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